Marketing Analytics
Bring your CRM to life with more than 5000 qualified data points on each one of your customers – providing extensive information on household demographics, consumption attitudes and spending behaviour….
Case Study: UK Airport Data Warehouse Reporting System
Introduction Working together with a major UK airport to revamp their data warehousing and reporting infrastructure. This included data capture, business rule transformation and storage. Lavastorm was used to obtain…
Data Management – Extract, Transform, Load
In today’s rapidly changing data environment, it is critical that IT and business work together in order to unlock the competitive advantages within their data. However, legacy business intelligence processes…